Take a look into the future and discover the trends that are shaping our world Futurists are in the business of predicting the future. What do the most efficient futurists know? You'll find the answer inside Supertrends: 50 Things You Need to Know About the Future. Discover how we can expect the world to evolve in terms of demographics, economics, technology, environment and beyond. Whatever it is that you do, you will be able to better prepare for the future if you can just get a clear view of it. These are turbulent times, and we all need to be ready for what's coming if we hope to thrive. This book addresses what we can expect in the coming decades, and how companies and government should adapt to accelerating change. You will also see improvement in your own ability to predict the next big thing - a valuable skill in any walk of life. Discover the core principles of efficient forecasting Identify underlying drivers and recurring social patterns which help explain and predict events Learn about evolving and expected future technologies and lifestyles, and how they will be applied in the coming decades See how companies and governments can become more future-proof by adopting new and innovative management principles Author Lars Tvede is a serial entrepreneur and currently works as founding partner in the successful venture fund Nordic Eye, the think tank Futures Institute and the forecasting company Supertrends. Throughout his career, he has found success through his uncanny ability to predict the trends that will take our world forward. Read this book to benefit from his insights and get a handle on what's coming next in our dynamic world. Anyone who needs to understand the future - from financial executives, industry leaders and entrepreneurs to journalists and politicians - will benefit from Supertrends.

Entrepreneur beschreibt die grundlegenden Schritte beim Aufbau eines Unternehmens und richtet sich an Neugrunder, bestehende Startups, Manager in Unternehmen, die sich neu aufstellen mussen. Sie lernen, wie man erfolgreiche Startup-Ideen entwickelt und in uberlebensfahige Geschaftsmodelle uberfuhrt, Kapital aufbringt, erstklassige Teams aufbaut, das Unternehmen expandiert, am Markt wettbewerbsfahig agiert, Allianzen eingeht, das Unternehmen gesund erhalt und letztlich Gewinn macht.

Two men meet a big bear in the forest. One of them sits down to put on his running shoes. The other looks at him and says, ‘It’s no use. You can’t outrun a bear anyway.’ The first one answers, ‘I don’t have to outrun the bear. I just have to outrun you.’ Speed against competitors is just one of the key lessons outlined in this new book from Lars Tvede and Peter Ohnemus. E-business is here for good and people are waking up to the fact that traditional marketing techniques may not stand up to new requirements set out by the ‘new economy’. The question is, ‘which of the traditional techniques still work, and which techniques need to be revamped?’ The authors outline marketing strategies that use traditional methods where appropriate but, where required, introduce new techniques. These techniques are part of a new, distinctive school of thought in marketing — the ‘Digital School of Marketing’. Traditional marketing schools, for example, have observed the importance of moving fast — in the Digital School ‘fast’ is not just important, it’s crucial: It took Microsoft 10 years to reach 100 million dollars in revenue, AOL spent nine years, Yahoo! spent five years, Onsale four, Amazon three, and Priceline spent just one and a half years reaching the same amount. Speed is just one of the key lessons to learn from this book. Whether you are an entrepreneur out there on your own or a marketer in a large company, read on to discover how you can temper your marketing strategies to bring them in line with what is required today. Enjoy the race!

Recognising that psychology shapes market movements, this revised and expanded edition of 'The Psychology of Finance', provides a thorough and up-to-date treatment of this fascinating and important area of finance. Outlining a coherent set of behaviourist/psychological theories that explain the essence of technical analysis, Lars Tvede outlines how psychology can drive movements in the prices of financial assets.

Including new material on framing and anchors, naturally occurring Ponzi schemes, and insights into why trading volume is often higher in bull- than in bear markets, Tvede provides a practical introduction to the 'psychology of the markets'. The Psychology of Finance is ideal reading for traders, financial analysts and bankers.

During our lifetime we experience any number of business cycle crises which undermine our confidence and lead many to their ruin. We also experience the 'happy days' when our faith in the future becomes almost limitless, and when we forget that tides always turn again. So how can we better understand and predict these cycles?

To answer these questions Lars Tvede takes us through a story that moves back in time to the Scottish gambler and financial genius, John Law, and then on to the distracted Adam Smith, the stockbroker Ricardo, the investment banker Thornton, the extrovert Schumpeter, the speculator Gould and many others to trace the theory and reality of business cycles, as it has evolved over 300 years. Gradually we reach the computer jugglers of the modern day who, with giant networks of equations, try to solve the same questions that have attracted the attention of classical economists throughout the centuries.

Lars Tvede concludes this historical journey with a summary of what the core of the problem is and how modern understanding of business cycles can be used to forecast economic fluctuations.

The final sections of the book provide detailed studies and explanations to of how stocks, bonds, hedge funds, private equity funds, gold, diamonds, exchange rates, real estate, commodities, art and collectibles, and numerous sub-sectors of some of these markets each behave over different categories of business cycles.